For email marketers using HubSpot - How to achieve the highest ROI
How HubSpot email marketers can use send-time optimization and engagement data to improve campaign ROI without rebuilding workflows.
Read more →
Blog
Notes from the inside of email AI.
Deliverability, send-time optimization, audience engagement, and the future of email marketing - written by the people who build Seventh Sense.
A better way to think about email deliverability for HubSpot
A better way to diagnose HubSpot email deliverability, fix inbox placement issues, and automate healthier sending from root causes.
Read more →
HubSpot Email Deliverability: 3-Step Inboxing Guide
A three-step HubSpot email deliverability guide for diagnosing inbox placement issues, fixing root causes, and automating healthier sends.
Read more →
Platforms - "True Ecosystem Builders" vs. "Free R&D Labs"
Differences between True Ecosystem Builders and Free R&D Labs in platform companies and how they impact developers, customers, and app partners.
Read more →
INBOUND25 | The only valuable takeaway for marketers
Focus on authority, personalized email strategies, long-tail SEO, and video content. Adapt quickly to stay ahead in the fast-changing marketing landscape.
Read more →
12 Ecommerce Email Marketing Best Practices You Need To Know
Are you ready to take your ecommerce email marketing to the next level 2022? These 12 ecommerce email marketing best practices are just what you need.
Read more →
Want to answer your burning email marketing questions with HubSpot?
You've got questions and with split test automation for HubSpot, you've got answers!
Read more →
Split Test Automation in HubSpot for Social Good
Testing and audience creation capabilities in HubSpot workflows are limited. Split test automation by Seventh Sense solves these challenges.
Read more →
Imagine's HubSpot Workflow Optimization Case Study
The Seventh Sense workflow integration with HubSpot, automates a previously complex task of building out workflows, which was “immensely complicated.”
Read more →
Unlocking the Customer Buying Cycle with Data
If you’re struggling with a less-than-ideal domain reputation and/or poor email deliverability, take a closer look at your database’s email engagement.
Read more →
Email Verification Tools: How They Work, and Which to Choose
Did you know that if your email list contains 10% or more invalid addresses, email service providers may deliver less than half of your emails?
Read more →
Email Marketing Trends to Watch in 2020
Social media managers learned the hard way that organic reach was a setting Facebook could easily tweak in 2012 when organic reach plummeted.
Read more →
How to Increase Email Engagement With Personalization
Struggling with email engagement? Learn how to use send-time optimization and dynamic content to personalize emails and attract more customers.
Read more →
Your Ultimate Guide to a Successful Email Reactivation Campaign
Learn the in’s and out’s of what makes a successful email reactivation campaign, and the exact steps you need to create your own.
Read more →
Intelligent Email, Deliverability Protection and More
What does an intelligent email marketing assistant look like?
Read more →
My list is bigger than yours.
Do email subscriber counts really matter or should we be focussing on our active or engaged audience as the key metric?
Read more →
How Email Marketers Can Get Started with AI
Getting started with AI isn’t as hard as you might think—and doing so can give you a significant competitive advantage if you’re running email campaigns.
Read more →
An Experiment: Sending Email at the Worst Time vs. Personalized Times
What would happen if we sent our monthly email newsletter at the worst engagement time vs. using send time personalization over 24-hours?
Read more →
Marketo Timezone Sending vs. Send Time Optimization
For Marketo users with email lists spanning multiple time zones, enabling the new timezone sending feature on email marketing campaigns is a no brainer.
Read more →
Update: The Best Time to Send Email Has Been Found
I get asked the question “what's the best time to send email?” on a regular basis. I’m happy to report there is finally a clear-cut answer:
Read more →
4 Data-Backed Ways to Use Email for Lead Generation
Email marketing offers simple, cost-effective ways to identify leads and get them into your sales funnel – and research proves it.
Read more →
Email Verification and Why It’s Important
Collecting email addresses is a routine part of a digital marketer’s job, but how do you know if the what you are receiving is quality?
Read more →
Are you still playing punch the monkey?
Facebook won’t let you run Punch the Monkey type ads, but nothing stops email marketers from blasting irrelevant content to their entire list.
Read more →
The Five Levels of Send Time Optimization
Email send time optimization is a term that has been used to describe a lot of different technologies. What are the differences and what's best for you?
Read more →
Work Email Trends After Hours - Infographic
A survey of 1,000 Americans reveals some interesting aspects about the after-hours email habits of professionals.
Read more →
Is Email Marketing a Commodity?
If you treat email marketing a as a commodity then you'll get commodity results.
Read more →
Perfect Timing: The Best Time to Send Email
What is the best time to send sales and marketing emails? We crunched the numbers and the answer might surprise you!
Read more →